Make the collection the entry point.
The campaign image carries the opening, paired with a brief “Made for the everyday” message. A direct new-arrivals action translates the visual story into a browsing choice.
01 / Lifestyle commerce
Still Good
A shop with a point of view.
Self-initiated conceptExplore the live demo (opens in a new tab)
A fictional business scenario, created to demonstrate website design and build work. No client engagement or measured business result is represented.
The design brief
A shop with a point of view.
A fictional lifestyle shop needs a distinct editorial identity while keeping the route from collection story to products easy to understand.
- Contribution
- Page design & WordPress / WooCommerce build
- Project scope
- Storefront and collection presentation; catalogue, product, and cart patterns described in the research.
- Evidence
- Current homepage captures and supplied research. Internal build settings and production flows have not been independently audited here.
The decisions behind the design
From intention to interface.
Separate inspiration from orientation.
Collection imagery sets the tone while the desktop category navigation stays visible. The shopper can follow the campaign or go directly to a familiar category.
Keep shopping actions recognizable.
Search, account, and bag sit together in the desktop header. The supplied research describes product variants and reusable catalogue patterns; these indicate the intended commerce scope, not audited production transactions.
The smaller-screen view
From split campaign to a vertical sequence.
The current 390px capture places the campaign image above the collection message and shopping actions. The header condenses to a menu. The announcement fits the viewport and the headline wraps above a distinct shopping action.
Evidence boundary
Checked at 390 × 844 in a Chromium browser: no horizontal page overflow. Product selection, cart, payment, and fulfillment require separate flow testing.
Live capture / 390 × 844 px / September 2026
Shown at full width, without retouching.
What to take from this project
Editorial merchandising and a consistent visual direction across a retail concept.
The boundaries matter, too.
Concept shop; no sales, conversion uplift, operational inventory, payment reliability, or fulfillment claim. The mobile capture documents the storefront opening, not a completed shopping transaction.
Inspect the live demo (opens in a new tab)Next project / Architecture & interiors
Atelier NOMA
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